2018 Media Kit - 29
The First Cut E-newsletter
Each Thursday, new content is delivered to a broad audience of superintendents, sports turf managers, parks
and recreation managers, lawn and landscape professionals, sod farm operators and more. The news stories
tackle today's most relevant issues, generated by GCSAA and gathered from a variety of sources.
The First Cut is delivered to over 40,000 turf
professionals each week. Ad placements are
secured on a quarterly basis. A media buy then secures
placement in each issue within that quarter.
The content is targeted at this expanded professional
audience through a variety of segments, including:
Box Ads (300x250) $ 4,000 per quarter
Professionals in the News
Top Banner (580x70) $ 5,500 per quarter
Bottom Banner (580x70) $ 3,000 per quarter
Product Showcase $ 500/week